SmartLoyalty
Payments business transformation in the Asia/Pacific financial sector by BPC.
Payment Schemes Relationships
Head of Department
Alfa-Bank, Russia
Loyalty Card Software
Loyalty programs have become a valuable business tool for both banks and merchants to retain customers and stimulate purchasing behavior. To accommodate this growing trend, SmartVista provides SmartLoyalty loyalty card software for loyalty program maintenance and products management.
SmartLoyalty allows you to easily configure your loyalty program and supports incentives calculation, incentives accounting, and incentives usage in one tool. Using a sophisticated loyalty calculation algorithm, SmartLoyalty loyalty solution can be set to calculate bonuses to reward customers in a number of ways. For example, parameters can be set according to customer segment, transaction channel, merchant type and brand, transaction type, and by day part.
Redemption of loyalty rewards can also be configured in numerous ways—for example, cash redemption, discounted goods, free goods, and fee reduction for card retention. The loyalty solution provides unlimited capabilities for issuers, acquirers, and merchants to quickly and easily create programs that boost card retention efforts while saving money to recruit new customers. SmartLoyalty loyalty card software can also integrate with outside third parties, such as airlines, for co-branded programs.
Fully Automated Data Input
SmartLoyalty automatically processes different data sources for loyalty points calculation and can accept data input either manually or electronically.
Loyalty Programs Maintenance
SmartLoyalty supports flexible configuration of the parameters used to create and administer loyalty programs for both issuers and acquirers.
Co-branded Product Support
SmartLoyalty supports co-branded loyalty programs, which may or may not involve different consumer groups—for example, a joint loyalty program involving a financial institution and an airline. SmartLoyalty processes internal consumer data and data from outside third parties, such as supermarket chains, to calculate points for using co-branded programs.
Loyalty Program
Spending Options SmartLoyalty provides a range of options for loyalty points spending—each tied to particular merchants or customer segments, such as VIP customers.
Contact us today to request more information or discuss how BPC can help transform your payments business.
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